Photos are such a powerful form of communication. A good photo can express mood, tone, and atmosphere that can align with your brand and even move it into an entirely new direction. It’s in these “atmospheres” that photos can create an experience for your audience. Pinterest is a platform where, much like Instagram, is made entirely of photos. One difference though, is that on Pinterest you can have entire collections of photos that you do not own. Here is how you can take advantage of that, as well as the other features that Pinterest offers in order to create an experience for your audience.