Last week, Dan’l and I had the pleasure of attending Inbound 2012 in Boston. Aside from mastering the art of bar hopping on Boylston Street (actually part of the agenda), we spent two days absorbing as much knowledge as possible – most of which was content that we love to dish about right here at The Core.
Topping our list of must-see keynote speakers was Rand Fishkin, CEO and Co-Founder of the web’s most popular SEO Software provider; SEOmoz.com. During his presentation, Rand outlined the 12 misconceptions (or biases as he refers to them) of Search Engine Optimization. Since we all have much to learn about the constantly shifting SEO “sands”, we wanted to share a few of our big takeaways from Rand’s creative presentation: (more…)