You may have heard the increasing buzz around Microsoft Tag, Data Matrix and other QR (Quick Read) technologies. But, what exactly is it? Simply put, it’s yet another direct connection to the consumer!! (more…)

“Primerica, a subsidiary of Citigroup, has cancelled their June convention at the Georgia World Congress Center becoming Atlanta’s first major trade show casualty of the economic downturn.”
- Posted on February 11, 2009 by ExhibitDeal.WordPress.com

This could be us, but it’s not. (more…)

On the topic of networking with students during the upcoming PMA Fresh Summit Conference and Exposition, if you’ve said to yourself, “I’m too busy. Is it really that important to my company?” Think again. (more…)

The nutrition “universe” is vast and complex, with information sources on the subject from here to Pluto. But, before you reach for that Milky Way, I recommend that you take a look at nutritiondata.com.  (more…)

It’s humorous to know that one of the trend-setting marketing tactics at the recent PMA Foodservice Conference was something involving “hash.”  For those savvy social networking gurus, the word “hashtag” is probably quite familiar.  For most of us, it’s another term that makes us feel even less knowledgeable about this increasingly main stream communication tool. (more…)