We already have buyers.

Our website that was created in ’03 still gets the point across.

Marketing isn’t on our priority list.

We’ve heard all sorts of reasons for not making an investment in marketing and while we understand that you know your business best, there’s no reason for any company to have a marketing deficiency.  A deficiency in any vital business component is treatable, and the first step to recovery is admitting you need help. So, how do you know when you need marketing help? Here are 15 sure signs. (more…)

Another year is coming to an end (or all of civilization if you follow the Mayan calendar) and it’s nice to spend the last bit of 2012 celebrating the best of the past 350+ days.  We’re not alone in this celebration – reflection on the closing year brings out the “best” in seemingly everyone.  But what exactly is “best”?

For us, it means creating content that is interesting and relevant.  Creating interest is the first step and we achieve relevance with each click, like, comment and anytime our content is shared.  But these indicators are what we learned from YOU.  Our readers taught us how to gauge success and identify the best. (more…)

Have you ever heard of unmarketing?  While it sounds like the polar opposite of what we practice and preach here at DMA Solutions, the philosophy of unmarketing actually is a discipline we strive to practice and hone on a regular basis.  Especially when it benefits one of our clients.

So what’s the definition of unmarketing? (more…)